{"id":47148,"date":"2022-07-06T12:43:00","date_gmt":"2022-07-06T10:43:00","guid":{"rendered":"https:\/\/www.empackmadrid.com\/?p=47148"},"modified":"2022-07-06T12:43:04","modified_gmt":"2022-07-06T10:43:04","slug":"el-consumo-de-latas-de-bebidas-aumento-un-53-durante-2021","status":"publish","type":"post","link":"https:\/\/www.empackmadrid.com\/en\/2022\/07\/06\/el-consumo-de-latas-de-bebidas-aumento-un-53-durante-2021\/","title":{"rendered":"El consumo de latas de bebidas aument\u00f3 un 5,3% durante 2021"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"47148\" class=\"elementor elementor-47148 elementor-47147\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-186bb815 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"186bb815\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-717d635b\" data-id=\"717d635b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d4e9322 elementor-widget elementor-widget-image\" data-id=\"d4e9322\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1250\" height=\"833\" src=\"https:\/\/easyfairsassets.com\/sites\/199\/2022\/07\/tecnobebidas.png\" class=\"attachment-full size-full wp-image-47151\" alt=\"El consumo de latas de bebidas aument\u00f3 un 5,3% durante 2021\" srcset=\"https:\/\/easyfairsassets.com\/sites\/199\/2022\/07\/tecnobebidas.png 1250w, https:\/\/easyfairsassets.com\/sites\/199\/2022\/07\/tecnobebidas-300x200.png 300w, https:\/\/easyfairsassets.com\/sites\/199\/2022\/07\/tecnobebidas-1024x682.png 1024w, https:\/\/easyfairsassets.com\/sites\/199\/2022\/07\/tecnobebidas-768x512.png 768w\" sizes=\"(max-width: 1250px) 100vw, 1250px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2aecddd elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2aecddd\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">El consumo de latas de bebidas aument\u00f3 un 5,3% durante 2021<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5b91c7 elementor-widget elementor-widget-text-editor\" data-id=\"a5b91c7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"pg-bkn-standfirst\">\n<header class=\"oneabb-newsbank-news-Header\">\n<div id=\"part3115321\" class=\"P13\">\n<div class=\"pg-bkn-standfirst entry-summary\">\n<div id=\"part3252351\" class=\"P13\">\n<p>El empuje de la lata de bebidas no se ha visto afectado por la crisis COVID19. En 2021 su consumo en Espa\u00f1a creci\u00f3 en volumen un 5,3%, gracias a tres excelentes noticias: La plena recuperaci\u00f3n a niveles prepand\u00e9micos de la venta de bebidas refrescantes, deportivas y energ\u00e9ticas enlatadas, con un incremento del 14% sobre las ventas de 2020.<\/p>\n<\/div>\n<p>El buen comportamiento de la venta de cerveza en lata al consolidar las cifras r\u00e9cord alcanzadas durante 2020. Durante la pandemia se produjo un significativo desplazamiento del consumo de cerveza a los hogares, en detrimento del sector HORECA. Sin embargo, la progresiva vuelta a la normalidad durante 2021 no ha producido un \u201cefecto resaca\u201d y la cerveza en lata ha confirmado su posici\u00f3n en el mercado.<\/p>\n<p>El espectacular incremento de nuevos productos envasados en lata, como el vino, las combinadas con alcohol, los hard seltzer o el agua. Concretamente en 2021 el agua envasada en lata multiplic\u00f3 por cinco las ventas del a\u00f1o anterior, demostrando que es una tendencia que ha llegado para quedarse.<\/p>\n<\/div>\n<\/div>\n<\/header>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-daf0bfb elementor-widget elementor-widget-button\" data-id=\"daf0bfb\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/tecnobebidas.com\/articulo\/32185\/\" target=\"_blank\" rel=\"nofollow\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Lee la noticia completa<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div 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data-element_type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;23&quot;,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-173154 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-en category-ecommerce-sustainability-and-retail category-food-and-beverage category-packaging-design tag-actualidad-en tag-envases-en tag-normativa-en tag-packaging-en tag-regulation\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/pack-talks-sustainability-as-a-driver-of-innovation-from-trend-to-commodity\/\" >\n\t\t\t\tPack Talks: PPWR and the Royal Decree on Packaging: Key Points for Compliance in 2026\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>The packaging sector faces an ever-changing regulatory landscape, where new regulations play a crucial role in the transition towards a more sustainable industry. In this<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/pack-talks-sustainability-as-a-driver-of-innovation-from-trend-to-commodity\/\" aria-label=\"Read more about Pack Talks: PPWR and the Royal Decree on Packaging: Key Points for Compliance in 2026\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-173168 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-en category-packaging-machinery-technology tag-roland-dg-en tag-tintas-multicolor-en tag-tintas-multicolor-dea2-en tag-truevis-xp640-en\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/roland-dg-expands-compatibility-of-d-ea2-multicolour-inks-with-the-truevis-xp-640-2\/\" >\n\t\t\t\tITENE develops sustainable, bio-based adhesives for packaging and footwear with a lower environmental impact\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>ITENE is developing sustainable, bio-based adhesives for packaging and footwear without compromising performance \u2013 a breakthrough that marks a turning point in the materials industry<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/roland-dg-expands-compatibility-of-d-ea2-multicolour-inks-with-the-truevis-xp-640-2\/\" aria-label=\"Read more about ITENE develops sustainable, bio-based adhesives for packaging and footwear with a lower environmental impact\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-173178 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-en category-ecommerce-sustainability-and-retail category-food-and-beverage category-packaging-design category-packaging-materials tag-roland-dg-en tag-tintas-multicolor-en tag-tintas-multicolor-dea2-en tag-truevis-xp640-en\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/mondi-reveals-how-corrugated-cardboard-packaging-can-reduce-food-waste\/\" >\n\t\t\t\tSPG and Delaviuda are developing a cold-seal packaging solution\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>SPG, a specialist in flexible, rigid and semi-rigid packaging, has developed, in collaboration with confectionery manufacturer Delaviuda Confectionery Group, a packaging solution capable of meeting<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/mondi-reveals-how-corrugated-cardboard-packaging-can-reduce-food-waste\/\" aria-label=\"Read more about SPG and Delaviuda are developing a cold-seal packaging solution\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-171665 post type-post status-publish format-standard has-post-thumbnail hentry category-blog-en category-a-coffee-with tag-entrevista-en tag-llusia-en tag-mondelez-international-en tag-noa-en\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/a-coffee-with-ferran-vaque-private-label-business-director-at-proquimia\/\" >\n\t\t\t\tA coffee with&#8230; Ferran Vaqu\u00e9, Private Label Business Director at PROQUIMIA\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Ferran Vaqu\u00e9 Bover is Director of White Label Business for the Domestic Division of Proquimia, a chemical company specialising in hygiene and cleaning solutions. He<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/en\/2026\/04\/08\/a-coffee-with-ferran-vaque-private-label-business-director-at-proquimia\/\" aria-label=\"Read more about A coffee with&#8230; Ferran Vaqu\u00e9, Private Label Business Director at PROQUIMIA\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf4f095 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-wp-widget-adsanity-rotating-ads\" data-id=\"cf4f095\" data-element_type=\"widget\" data-widget_type=\"wp-widget-adsanity-rotating-ads.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"adsanity-rotating-ads ad-aligncenter\" data-ids=\"11578,11576,11580,11574\" data-timer=\"5\" data-align=\"aligncenter\" data-max-width=\"0\">\n<div id=\"ad-11578\" class=\"ad-300x250 adsanity-300x250 aligncenter adsanity-aligncenter\"\n><div class=\"adsanity-inner\">\n\n<div class=\"adsanity-gati\" data-title=\"MPU 3\"><a rel=\"nofollow\" href=\"https:\/\/www.empackmadrid.com\/en\/ads\/mpu-3\/\"  target=\"_blank\"><img decoding=\"async\" width=\"300\" height=\"250\" src=\"https:\/\/easyfairsassets.com\/sites\/199\/2020\/12\/300-x-250_Honeywell.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"300 x 250_Honeywell\" \/><\/a><\/div>\n<\/div><\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32229c2 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-wp-widget-adsanity-rotating-ads\" data-id=\"32229c2\" data-element_type=\"widget\" data-widget_type=\"wp-widget-adsanity-rotating-ads.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"adsanity-rotating-ads ad-aligncenter\" data-ids=\"11580,11574,11578,11576\" data-timer=\"5\" data-align=\"aligncenter\" data-max-width=\"0\">\n<div id=\"ad-11580\" class=\"ad-300x250 adsanity-300x250 aligncenter adsanity-aligncenter\"\n><div class=\"adsanity-inner\">\n\n<div class=\"adsanity-gati\" data-title=\"MPU 4\"><a rel=\"nofollow\" href=\"https:\/\/www.empackmadrid.com\/en\/ads\/mpu-4\/\"  target=\"_blank\"><img decoding=\"async\" width=\"300\" height=\"250\" src=\"https:\/\/easyfairsassets.com\/sites\/199\/2020\/12\/300-x-250_Edoc.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"P16084 edoc MPU 300x250\" \/><\/a><\/div>\n<\/div><\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>El empuje de la lata de bebidas no se ha visto afectado por la crisis COVID19. En 2021 su consumo en Espa\u00f1a creci\u00f3 en volumen un 5,3%, gracias a tres excelentes noticias: La plena recuperaci\u00f3n a niveles prepand\u00e9micos de la venta de bebidas refrescantes, deportivas y energ\u00e9ticas enlatadas, con un incremento del 14% sobre las [&hellip;]<\/p>\n","protected":false},"author":85,"featured_media":47151,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[328,1126],"tags":[348,1412,1411],"edition":[],"class_list":["post-47148","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-en","category-food-and-beverage","tag-2021-en","tag-aumento-en","tag-latas-bebidas-en"],"_links":{"self":[{"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/posts\/47148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/users\/85"}],"replies":[{"embeddable":true,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/comments?post=47148"}],"version-history":[{"count":4,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/posts\/47148\/revisions"}],"predecessor-version":[{"id":47729,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/posts\/47148\/revisions\/47729"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/media\/47151"}],"wp:attachment":[{"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/media?parent=47148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/categories?post=47148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/tags?post=47148"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.empackmadrid.com\/en\/wp-json\/wp\/v2\/edition?post=47148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}