{"id":86582,"date":"2023-03-09T09:12:50","date_gmt":"2023-03-09T08:12:50","guid":{"rendered":"https:\/\/www.empackmadrid.com\/?p=86582"},"modified":"2023-03-09T09:31:43","modified_gmt":"2023-03-09T08:31:43","slug":"un-cafe-con-irati-bejarano-gestora-de-proyectos-de-innovacion-en-basque-food-cluster","status":"publish","type":"post","link":"https:\/\/www.empackmadrid.com\/es\/2023\/03\/09\/un-cafe-con-irati-bejarano-gestora-de-proyectos-de-innovacion-en-basque-food-cluster\/","title":{"rendered":"Un caf\u00e9 con&#8230; Irati Bejarano &#8211; Gestora de proyectos de innovaci\u00f3n en Basque food cluster"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"86582\" class=\"elementor elementor-86582\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-186bb815 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"186bb815\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-717d635b\" data-id=\"717d635b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2aecddd elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"2aecddd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInRight&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Un caf\u00e9 con&#8230; Irati Bejarano &#8211; Gestora de proyectos de innovaci\u00f3n en Basque food cluster<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5b91c7 elementor-widget elementor-widget-text-editor\" data-id=\"a5b91c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Mi nombre es Irati Bejarano y actualmente mi puesto dentro de Basque Food Cluster es el de gestora de proyectos de innovaci\u00f3n.<\/p><p><strong>Empack:\u00a0<\/strong><strong>\u00bfCu\u00e1l es tu d\u00eda a d\u00eda en la empresa y en que consiste tu figura\/cargo?<\/strong><\/p><p><strong>Irati:\u00a0 <\/strong>Mi trabajo consiste en coordinar proyectos de innovaci\u00f3n. Los proyectos que ponemos en marcha principalmente tienen que ver con la sostenibilidad, mucho de ellos con la revaloraci\u00f3n de residuos org\u00e1nicos, temas de ecodise\u00f1os de envases, como el que hemos presentado en la feria, ODS, tambi\u00e9n relacionados con el talento, la innovaci\u00f3n en producto y mercado, etc.<\/p><p>Mi d\u00eda a d\u00eda en Basque Food Cluster b\u00e1sicamente trata de identificar cu\u00e1les son las necesidades de las empresas, dise\u00f1ar esos proyectos y darles forma, buscar las l\u00edneas de financiaci\u00f3n y los partners que nos puedan ayudan a poner en marcha esos proyectos; lo que es toda la coordinaci\u00f3n y el seguimiento de los proyectos una vez est\u00e1n en marcha y, finalmente divulgarlos y darlos a conocer a todas las empresas alimentarias de Euskadi para que esos aprendizajes y esos conocimientos que hemos generado en los proyectos puedan impregnar a todo lo que es la cadena de valor.<\/p><p><strong>Empack: \u00bfPodr\u00edas explicarnos de una manera resumida que es Basque Food Cluster?<\/strong><\/p><p><strong>Irati:<\/strong> Basque Food Cluster es la asociaci\u00f3n de referencia de la cadena de valor alimentaria de Euskadi que integra a m\u00e1s de 130 empresas de lo que llamamos las ramas caracter\u00edsticas de la cadena de valor que ser\u00edan: la producci\u00f3n, la transformaci\u00f3n y la distribuci\u00f3n; y tambi\u00e9n empresas industriales y de servicios auxiliares y agentes de conocimiento, como puedan ser universidades o centros tecnol\u00f3gicos.<\/p><p>Nuestra misi\u00f3n es trabajar por la competitividad de las empresas generando valor a\u00f1adido y con el foco puesto sobre todo en la innovaci\u00f3n y muy enfocados en el conocimiento del consumidor y el mercado.<\/p><p><strong>Empack:<\/strong> <strong>\u00bfQu\u00e9 valoraci\u00f3n har\u00edas de la primera edici\u00f3n de la feria de Empack y Logistics &amp; Automation Bilbao?, \u00bfQu\u00e9 te parece que se celebren este tipo de encuentros y que por primera vez se haga en la zona norte de Espa\u00f1a?<\/strong><\/p><p><strong>Irati: <\/strong>Para nosotros que se celebren este tipo de encuentros en la zona norte de Espa\u00f1a nos aporta much\u00edsimo valor. En la actualidad tenemos en marcha varios proyectos en materia de envasado sostenible, tambi\u00e9n uno para conocer los modelos de distribuci\u00f3n de elementos m\u00e1s sostenibles que podemos abordar y al final es una oportunidad de lujo para conocer que soluciones hay en el mercado.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e945986 elementor-widget elementor-widget-image\" data-id=\"e945986\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/easyfairsassets.com\/sites\/199\/2023\/03\/UN-CAFE-CON-PLANTILLA-24-1024x682.png\" class=\"attachment-large size-large wp-image-86590\" alt=\"irati bejarano\" srcset=\"https:\/\/easyfairsassets.com\/sites\/199\/2023\/03\/UN-CAFE-CON-PLANTILLA-24-1024x682.png 1024w, 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tag-logistic-industrial-build tag-logistics-automation tag-new-companies tag-new-edition\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/21\/comunidad-de-madrid-aena-amazon-el-corte-ingles-vicio-y-renfe-mercancias-entre-los-protagonistas-de-los-congresos-de-empack-logistics-automation-y-lib\/\" >\n\t\t\t\tComunidad de Madrid, AENA, Amazon, El Corte Ingl\u00e9s, VICIO y Renfe Mercanc\u00edas, entre los protagonistas de los congresos de Empack, Logistics &#038; Automation y LIB\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Las ferias organizadas por Easyfairs reunir\u00e1n a profesionales y grandes marcas de los sectores del packaging, la log\u00edstica y la edificaci\u00f3n industrial en siete salas<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/21\/comunidad-de-madrid-aena-amazon-el-corte-ingles-vicio-y-renfe-mercancias-entre-los-protagonistas-de-los-congresos-de-empack-logistics-automation-y-lib\/\" aria-label=\"Read more about Comunidad de Madrid, AENA, Amazon, El Corte Ingl\u00e9s, VICIO y Renfe Mercanc\u00edas, entre los protagonistas de los congresos de Empack, Logistics &#038; Automation y LIB\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-176188 post type-post status-publish format-standard hentry category-notas-de-prensa tag-empack tag-logistic-industrial-build tag-logistics-automation tag-new-companies tag-new-edition\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/05\/mas-de-100-nuevas-empresas-se-suman-a-la-edicion-2026-de-empack-logistics-automation-y-logistic-industrial-build\/\" >\n\t\t\t\tM\u00e1s de 100 nuevas empresas se suman a la edici\u00f3n 2026 de Empack, Logistics &#038; Automation y Logistic &#038; Industrial Build\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Las ferias organizadas por Easyfairs reunir\u00e1n al sector del packaging, la log\u00edstica y la edificaci\u00f3n industrial los d\u00edas 11 y 12 de noviembre en los<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/05\/mas-de-100-nuevas-empresas-se-suman-a-la-edicion-2026-de-empack-logistics-automation-y-logistic-industrial-build\/\" aria-label=\"Read more about M\u00e1s de 100 nuevas empresas se suman a la edici\u00f3n 2026 de Empack, Logistics &#038; Automation y Logistic &#038; Industrial Build\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-176145 post type-post status-publish format-standard has-post-thumbnail hentry category-alimentacion-y-bebidas category-blog category-materiales-de-packaging tag-aluminio tag-bebida tag-embalaje tag-empack tag-packaging tag-redbull\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/01\/innovacion-en-packaging-la-apuesta-del-salmon-por-envases-mas-sostenibles\/\" >\n\t\t\t\tInnovaci\u00f3n en packaging: La apuesta del salm\u00f3n por envases m\u00e1s sostenibles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Actualmente la industria del salm\u00f3n trabaja en soluciones de envasado m\u00e1s eficientes y amigables con el medioambiente, capaces de extender la conservaci\u00f3n de sus productos<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/01\/innovacion-en-packaging-la-apuesta-del-salmon-por-envases-mas-sostenibles\/\" aria-label=\"Read more about Innovaci\u00f3n en packaging: La apuesta del salm\u00f3n por envases m\u00e1s sostenibles\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-176133 post type-post status-publish format-standard has-post-thumbnail hentry category-alimentacion-y-bebidas category-blog category-materiales-de-packaging tag-aluminio tag-bebida tag-embalaje tag-empack tag-packaging tag-redbull\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/01\/una-lata-mas-de-una-vida\/\" >\n\t\t\t\tUna lata puede tener m\u00e1s de una vida.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>La sostenibilidad es un \u00e1rea importante en la que se enfoca Red\u00a0Bull. Esto implica priorizar el manejo adecuado de los envases y las latas, as\u00ed<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.empackmadrid.com\/es\/2026\/10\/01\/una-lata-mas-de-una-vida\/\" aria-label=\"Read more about Una lata puede tener m\u00e1s de una vida.\" tabindex=\"-1\" >\n\t\t\tRead More \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf4f095 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-wp-widget-adsanity-rotating-ads\" data-id=\"cf4f095\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wp-widget-adsanity-rotating-ads.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"adsanity-rotating-ads ad-aligncenter\" data-ids=\"11580,11574,11576,11578\" data-timer=\"5\" data-align=\"aligncenter\" data-max-width=\"0\">\n<div id=\"ad-11580\" class=\"ad-300x250 adsanity-300x250 aligncenter adsanity-aligncenter\"\n><div class=\"adsanity-inner\">\n\n<div class=\"adsanity-gati\" data-title=\"MPU 4\"><a rel=\"nofollow\" href=\"https:\/\/www.empackmadrid.com\/es\/ads\/mpu-4\/\"  target=\"_blank\"><img decoding=\"async\" width=\"300\" height=\"250\" src=\"https:\/\/easyfairsassets.com\/sites\/199\/2020\/12\/300-x-250_Edoc.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"P16084 edoc MPU 300x250\" \/><\/a><\/div>\n<\/div><\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32229c2 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-wp-widget-adsanity-rotating-ads\" data-id=\"32229c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wp-widget-adsanity-rotating-ads.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"adsanity-rotating-ads ad-aligncenter\" data-ids=\"11574,11576,11580,11578\" data-timer=\"5\" data-align=\"aligncenter\" data-max-width=\"0\">\n<div id=\"ad-11574\" class=\"ad-300x250 adsanity-300x250 aligncenter adsanity-aligncenter\"\n><div class=\"adsanity-inner\">\n\n<div class=\"adsanity-gati\" data-title=\"MPU 1\"><a rel=\"nofollow\" href=\"https:\/\/www.empackmadrid.com\/es\/ads\/mpu-1\/\" ><img decoding=\"async\" width=\"300\" height=\"250\" src=\"https:\/\/easyfairsassets.com\/sites\/199\/2020\/12\/300-x-250_Risk.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"300-x-250_Risk\" \/><\/a><\/div>\n<\/div><\/div>\n\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Mi nombre es Irati Bejarano y actualmente mi puesto dentro de Basque Food Cluster es el de gestora de proyectos de innovaci\u00f3n. Empack:\u00a0\u00bfCu\u00e1l es tu d\u00eda a d\u00eda en la empresa y en que consiste tu figura\/cargo? Irati:\u00a0 Mi trabajo consiste en coordinar proyectos de innovaci\u00f3n. Los proyectos que ponemos en marcha principalmente tienen que [&hellip;]<\/p>\n","protected":false},"author":135,"featured_media":86588,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"Empack and Logistics &amp; Automation Porto 2020,Empack and Logistics &amp; Automation Porto,Empack,Logistics &amp; Automation,Automation,Logistics,transporte,armazenagem,embalagens,packaging,embalagem,Porto,Highlights,Assistentes,Expositores,Oradores,acontecendo,visitar,exponer,conferencias,novidades,sponsors,media partner","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[{"_seopress_pro_rich_snippets_type":"none"}],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[326,699],"tags":[1677,873,1695],"edition":[],"class_list":["post-86582","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-un-cafe-con","tag-basque-food-cluster","tag-entrevista","tag-irati-bejarano"],"_links":{"self":[{"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/posts\/86582","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/users\/135"}],"replies":[{"embeddable":true,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/comments?post=86582"}],"version-history":[{"count":0,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/posts\/86582\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/media\/86588"}],"wp:attachment":[{"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/media?parent=86582"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/categories?post=86582"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/tags?post=86582"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.empackmadrid.com\/es\/wp-json\/wp\/v2\/edition?post=86582"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}