7 curiosities you didn’t know about packaging

A passion that comes to us because the world of packaging is fascinating, and luckily, it is full of curiosities that you can’t miss. Today we want to show you some of them in matters related to the packaging of brands and campaigns that you surely know but did not know their origin.

• The original packaging of Pez candy pastilles resembles a lighter because when they were developed, they were thought of as an alternative for smokers.

• Some people are incredibly lucky, and they are closer than we think. For example, the popular brand Chupa Chups had a celebrity to design its packaging: Salvador Dalí.

• When Coca-Cola (which was born as a medicine for stomach ache and in its beginnings contained coca leaves, from which cocaine is extracted) was marketed, its bottle was designed with a cocoa bean in mind. Why? Basically, because it was the only thing the creatives associated it with.

• Frederic J. Bauer, a chemist at the multinational Procter & Gamble designed the peculiar packaging for Pringles potato snacks. He felt so identified with and proud of his product that when he died, he asked in his will that his ashes be kept in one of these tins.
• Originally, the Lucky Strike box was green. It was changed to white during the Second World War because the copper used in the original packaging was used for war work.

• When Oreo biscuits were first marketed, they were stored in a tin.

• Cheetos, those legendary snack bags you can find in candy shops, were the first American food product to be manufactured and consumed in China.