Euskopack
Less Packaging, More Protection: Euskopack’s Solution for Rotor Bike Components
Success story: How we helped Rotor Bike Components protect its products with more efficient and sustainable packaging.
How can you protect high-precision bicycle components during transport without multiplying packaging references? This was the challenge Rotor Bike Components brought to Euskopack when looking for a more efficient and sustainable packaging solution aligned with its brand values.
Founded in Madrid in 1994, Rotor specialises in the development and manufacture of high-performance bicycle components. With a strong commitment to engineering and innovation, the company collaborates with leading brands and professional athletes to develop components that enhance the cycling experience.
Rotor's components are sold internationally, so they need to reach their destination in perfect condition. The company was therefore looking for packaging that could protect its products during transport, preventing impacts and unwanted movement. Rotor also wanted to reduce the number of packaging formats it used while opting for more sustainable materials.
After analysing its needs, we realised that Egavan, one of Euskopack's most versatile packaging systems, was the perfect fit. Thanks to its suspension and securing system using adaptable film, Egavan protects components of different shapes and sizes while requiring only a limited number of box formats.
This flexibility allowed Rotor to replace multiple packaging references with just a few standardised sizes, bringing clear operational benefits:
Reduced packaging and storage costs.
Simplified inventory management.
Protection tailored to each component.
Less waste thanks to recyclable and reusable cardboard boxes.
This success story demonstrates that improving protection doesn't necessarily mean using more packaging or making it more complex. Sometimes, the solution lies precisely in simplifying things.
This video shows some of the packaging boxes Euskopack manufactures for Rotor:
https://www.youtube.com/watch?v=6YZbUO2ICyw
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