The future of packaging technology

29 & 30 November 2023, Hall 5 | IFEMA, Madrid

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Packaging Area

Every year, Packaging Area hosts new ideas and solutions for packaging design and value-added labelling. Dress up your innovative products with the latest trends of the season.

You will also be able to see first-hand the winning designs of this year’s Pentawards, the most prestigious international awards for packaging design.

And that’s not all! Leading figures from the world of design will be present in our congress room “Pentawards Theater”. The programme will be available soon.

More than a decade of providing solutions to leading brands

+ 50
Exhibiting companies
+ 300
Visitors
+ 1
Expert speakers

Specific conferences by leading experts

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Pentawards winners Expo 2023

Once again this year, the winners of the Pentawards, the world’s most prestigious packaging awards, accompanied by a conference room will give an insight into the trends and innovations that lie ahead for the future of the sector.

logo diageo

You had me at design: you can not predict the future, but you can design it

Steve Honor - Design Leader, Innovation & Futures, Diageo
cabelloxmure

Packaging and trends, the value of emotions

Enrique Moreno - CEO, Cabello x mure
lavernia cienfuegos

Luxury popularization

Nacho Lavernia - Lavernia & Cienfuegos Co-founder
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Packaging: Meet your winning horse

Marc Morillas - CEO, Morillas Branding Agency
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